Here are some basics. My first experience with (SEO) begins when I asked for a site review on a newbie adult webmaster forum. One responded informed me that I didn’t have a sitemap or a robots.txt file on my site. A site map is A site map (or sitemap) is a graphical representation of the architecture of a web site. Robots.txt is a text file inserted on to your website that tells a web crawler what it can crawl on your site meaning what directory it can scan to get information for the search engines. Wow! Seems like some techy shit. Don’t worry about it its any big deal.
Well in my case I use dreamweaver to build my web pages there a drop down menu under the menu entry called site drop it down and you’ll see site map. Boom once it’s done you up load it to your site. Done deal. If you use some other wysiwyg to write your pages I’m sure there is a function to do this also if not you can search on line for free software that will do this for you. I checked it out and there is plenty. Some webmaster write there own but I think it would be much easer to keep it up to date with a program.
Next robots text. Here's a basic "robots.txt" file:
User-agent: *
Disallow: /
The star (*) tell all robots to not scan what’s behind the back slash (/). Why do I need this? Well you wouldn’t the spider or crawler to scan your configuration file where you password is located. I couldn’t understand why my password page came up when I did a search on yahoo for my site. (ha, ha) it happened to me. In my situation I only wanted the crawl to scan directories that contain my galleries, static pages and blog entries so I disallowed every directory except those three.
If you take a look at the code at the top of a web page between the tags You’ll see a space for this information. Basically Meta tags are information that is inserted into the top of your web pages for the crawler-based search engines to grab and index.
META TITLE tag, META DESCRIPTION tag and META KEYWORDS tags. The Meta title tag is the title of that page. The Meta description tag is a description of your website you would want the description to more or less match what you think a potential viewer would be searching for using a search engine.
The Meta keywords tag allows you to provide additional text for crawler-based search engines to index along with your body copy.
Simple Example:
Click on image to expand
Done deal!
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